As designers our job is to create events that leave unforgettable memories. An often overlooked element is the sense of smell. No other sense triggers our emotions and memories more.
In case you wonder why, our sense of smell is directly connected to the parts of our brain responsible for experiencing emotion and memory, the amygdala and hippocampus. It's the reason why we are immediately transported back home, to a lover, to a concert, to our childhood, to an event when we smell something that was part of that experience.
Incorporating all our senses when designing experiences is what sets us apart. Whether or not we have the pleasure of working with you, here are a few things we love and are sure to bring you to all your senses.